Digital Marketing Services
We create digital marketing campaigns and strategies to ensure our clients and partners achieve commercial success. Our forward-thinking team provides a variety of integrated digital services to help your brand thrive.
Our approach
Dynamic and innovative, Exporis is your trusted partner in unleashing the full marketing power of your brand with our results-oriented digital campaigns. We have developed a highly successful approach that has allowed us to establish strong, lasting relationships with top businesses, both in Switzerland and abroad.
Two steps to success
- We craft an omnichannel digital marketing strategy.
Our goal is to create a comprehensive strategy that includes the most effective channels for reaching customers at every stage of the conversion process. We make sure that our efforts align with and enhance your overall marketing and business goals.
- We run digital advertising campaigns on selected channels.
We understand that every business is unique, which is why we take great pride in creating customised strategies that are grounded in real insights and designed to align with your specific goals, target audiences, market, and budget. Prior to that, we thoroughly investigate your brand environment, delving into the collection, study, and analysis of valuable insights regarding your target audience, industry sector, and key market competitors.
Services
SEO
Our team of experts excels in creating tailored SEO campaigns that seamlessly align with your business and marketing goals. Our proven marketing framework is the backbone of our success, utilising data to guide our campaigns and shape our creative strategies. After carefully reviewing your existing data and campaign pain points, we conduct a thorough analysis to uncover your customer journey. From there, we develop a strategic plan of action that will deliver significant and lasting improvements in your positions.
Some of the tactics we use:
Content Marketing
Our team has a strong history of improving content marketing strategies for businesses in a wide range of industries and sizes. We have crafted valuable content for a diverse array of businesses, spanning trading companies, neobanks, wealth management providers, and real estate firms. All of them understand the value of using compelling narratives to strengthen their brand.
Our objective is to maximise the visibility of your content and engage readers to become active customers. We’ll analyse various metrics like organic clicks, page engagement (including bounce rate), and conversions to evaluate the effectiveness of each content campaign.
Content marketing and SEO are closely connected. To enhance your search engine visibility, it’s important to optimise your content to rank for keywords that are relevant to your business and commonly used by your target audience. This includes your pages, posts, images, videos, and other assets.
Good SEO is based on providing high-quality material that Google and the other major search engines will find useful, and the value of that content is frequently directly related to its organic search performance. So, by focusing on content production, you’re not only providing the insights and answers that your clients want to see, but you’re also building great assets that can be used as part of your overall SEO strategy.
Is content marketing the same as PR?
Content marketing has its roots in public relations. Its goal is to turn casual browsers into devoted supporters of your business (and customers) and leverage the created content to inform and captivate them. The main difference between public relations and content marketing is that the PR aims to interact with existing audiences while content marketing seeks to attract new ones.
Creative Studio
Our dedicated team of experts in web development, graphic design, video production, and content creation provides a wide range of creative services to create extraordinary digital experiences that will captivate audiences and enhance your brand.
Emphasising captivating visuals and flawless digital experiences is crucial for establishing and maintaining your brand’s identity. The right design elements for your ads, website, and social media presence Provide your target audience with powerful digital experiences that establish a strong brand identity and foster consumer trust.
Our creative digital services:
Email Marketing
With email being the most influential factor in generating ROI, it is crucial for businesses to recognise the significance of a well-executed email marketing strategy.
We are dedicated to creating tailored strategies that will help you reach your engagement goals while also matching with your overall marketing objectives. Our email campaigns are designed to generate personal and engaging conversations between your business and each recipient. We can determine the content, design, and target audience for your emails by analysing prior user behaviour and interaction levels. Our team of specialists will create clear campaign goals that align with your marketing objectives.They will check critical metrics like bounce rates, click-through rates, and email conversion rates for you.
Organic Social
If you’re seeking to increase brand recognition among the right audience, boost website traffic, or require assistance in managing your online presence, we are here to provide support.
We’ll utilise a combination of creative ideas, deep understanding of technical platforms, and data to assist you in cultivating a dedicated audience. Our ultimate goal is to assist you in establishing genuine connections with individuals who have a strong affinity for your business and are highly inclined to make a purchase.
By utilising content pillars as the building blocks of your organic strategy, we can create a unique and tailored approach that aligns with your brand’s strengths, business goals, and the desires of your audience. We will ensure that the content we develop meets their expectations and delivers what they want to see from you.
We understand the importance of aligning your organic social media strategy with your KPIs to provide measurable value to your marketing efforts. While our main priority is the creativity, relevance, and shareability of the content we assist you in creating, we also pay attention to the results and provide you with important statistics.
