{"version":"1.0","provider_name":"Exporis","provider_url":"https:\/\/www.exporis.ch\/fr","author_name":"Cathy","author_url":"https:\/\/www.exporis.ch\/fr\/author\/cathy\/","title":"How Switzerland Uses Social Media - Exporis","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"F3ulNL7148\"><a href=\"https:\/\/www.exporis.ch\/fr\/social-media-habits-of-the-swiss-people\/\">How Switzerland Uses Social Media<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.exporis.ch\/fr\/social-media-habits-of-the-swiss-people\/embed\/#?secret=F3ulNL7148\" width=\"600\" height=\"338\" title=\"\u00ab\u00a0How Switzerland Uses Social Media\u00a0\u00bb &#8212; Exporis\" data-secret=\"F3ulNL7148\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.exporis.ch\/wp-includes\/js\/wp-embed.min.js\n<\/script>","thumbnail_url":"https:\/\/www.exporis.ch\/wp-content\/uploads\/2026\/08\/swiss-social-media.jpg","thumbnail_width":1920,"thumbnail_height":1080,"description":"Switzerland cannot simply be treated as a smaller version of Germany or as an affluent extension of the wider DACH market. Swiss audiences distribute their attention differently across the major platforms, the country's language regions complicate national targeting, and professional networks occupy an unusually prominent position alongside entertainment-led platforms."}