{"version":"1.0","provider_name":"Exporis","provider_url":"https:\/\/www.exporis.ch\/de","author_name":"Cathy","author_url":"https:\/\/www.exporis.ch\/de\/author\/cathy\/","title":"When Expert Endorsement Starts To Look Like Advertising - Exporis","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"pfTQUx00fB\"><a href=\"https:\/\/www.exporis.ch\/de\/when-expert-endorsement-starts-to-look-like-advertising\/\">When Expert Endorsement Starts To Look Like Advertising<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.exporis.ch\/de\/when-expert-endorsement-starts-to-look-like-advertising\/embed\/#?secret=pfTQUx00fB\" width=\"600\" height=\"338\" title=\"&#8222;When Expert Endorsement Starts To Look Like Advertising&#8220; &#8211; Exporis\" data-secret=\"pfTQUx00fB\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.exporis.ch\/wp-includes\/js\/wp-embed.min.js\n<\/script>","thumbnail_url":"https:\/\/www.exporis.ch\/wp-content\/uploads\/2026\/07\/expert.jpg","thumbnail_width":1920,"thumbnail_height":1080,"description":"As expert endorsements increasingly resemble advertising, the integrity and authenticity of such endorsements have come under scrutiny. This article examines the trends, expert opinions, and the future outlook of this evolving marketing strategy."}